Case study

Footy Stars Help Business Draw Their Biggest Crowd In Years

The Brief

South Australian business, Bazinga Trading Cards & Collectibles, reached out to Pickstar with the intention of making a splash at their upcoming trading card expo.

The expo is known as the largest sports cards and memorabilia show in South Australia, with 60+ stallholders selling and trading sports cards and sports memorabilia. With that much foot traffic, some added star power was sure to help their stall stand out amongst the crowd.

The problem was, the event was only 3 days away...

Sam 1

    Solution

    With the clock ticking, the request was quickly placed onto the Pickstar marketplace and pushed directly to a list of South Australian sports stars with a budget and brief that the client was happy with.

    The stars were notified instantly through their talent app, and within the hour, athletes were reviewing the brief and applying to the opportunity with their interest and availability.

    Pleased with the talent options available, the client locked in AFL stars Tom Jonas and Sam Jacobs, securing them for the event. An automatic talent chat was created and the client was able to communicate directly with the chosen talent about the event details, timelines and parking situation.

      Outcome

      With a fast turnaround and a fantastic result, the client was very pleased with the Pickstar experience.

      "Firstly, the show went incredibly well. Biggest turn out to an SA card show in many years and a lot of it thanks to our stand and having Sam and Tom there.
      We had such great feedback from customers and visitors about our stand and thanking us for organising sports stars like Sam and Tom" said the client.

      "Finally, a big thank you to you and the team at Pick Star, you have been such a great help, you made the process so easy and achievable. I have known about Pick Star for a while but never reached out to get more info, always believing it would be out of the average business's price range, but that is definitely not the case. More businesses should engage sports stars like this. We will use your services for shows later this year and our grand opening soon."

      • Tom 1