AFL/Football Stars Turned Entrepreneurs: Who’s Scoring Big in Business?

The roar of the crowd, the thrill of the game, and the ultimate glory of scoring that game-winning goal! These are the moments that epitomise a professional footballer's career... But what happens when the final whistle blows on their playing days? The transition from elite sport to the business world is not easy, but some footballers have not only made it, they've excelled at it. Here, we delve into the inspiring journey of AFL football stars who have morphed into successful entrepreneurs, showing their prowess both on and off the field.

Brand: Jaggad

One of the most well-known AFL footballers-turned-entrepreneurs is Chris Judd. A decorated player with a cabinet full of awards including, two Brownlow Medals, a Norm Smith Medal, and multiple All-Australian honours. Judd hung up his boots in 2015 and moved into the fashion world with his wife, Bec Judd. He co-founded Jaggad, an active and athleisure wear label focusing on performance and style. Judd's dedication to fitness and understanding of athletes' needs has helped him create a brand that resonates with many Australians, amateur or professional.

Brand: Bastion Collective

Fergus Watts may not have had the longest AFL career, playing just 6 games for Adelaide and St Kilda, but his impact on the business world has been significant. Watts founded Bastion Collective, a global marketing agency, that has quickly become one of the largest independent marketing and communications companies in Australia. His philosophy revolves around creating meaningful experiences that foster a real connection between businesses and their audiences, a true testament to success in multiple fields.

Brand: AFL Max

James 'J-Pod' Podsiadly, a key forward for Geelong and Adelaide in the AFL, turned his passion for fitness into a successful post-football career. Podsiadly is a co-founder of AFL Max, an immersive and unique footy experience for the whole family.

AFL Max, an indoor 5500m² family entertainment and training centre, offers footy fans and players of all ages the opportunity to test their skills through bespoke kicking, passing, fitness and tackling activations. The centre also boasts an interactive gaming zone, climbing walls and trampolines for extra fun and engagement.

Designed with inclusivity in mind, AFL Max caters for everyone, whether you're seeking to improve your football skills, enjoy a live game with family and friends, or want a unique, fun-filled day out. Complete with a bar, café, and stadium-style seating, it's a unique venture in the Australian landscape.

James Podsiadly is a perfect example of the entrepreneurial spirit alive in many AFL players, both during and post-career. He, along with other sports personalities, can be booked for guest speaking or appearances at your event through Pickstar, offering firsthand insights into their experiences and successes.

Brand: Pickstar

Our list wouldn't be complete without mentioning Matthew Pavlich, former captain of the Fremantle Dockers and co-founder of Pickstar. Pavlich's vision was to create a platform that connects brands, sports stars, and fans in a simple, transparent, and efficient manner. Today, Pickstar has become a leading sports talent marketplace in Australia, enabling businesses, schools, clubs, and fans to book sports stars for a variety of events, experiences, and initiatives.

These footballers' transitions into the business world highlight the transferability of skills between sport and entrepreneurship, such as leadership, resilience, and strategic thinking. Furthermore, their journeys showcase how they've redefined themselves post their football careers, paving the way for other sportspeople to follow.

Sport is more than just a game; these footballers-turned-entrepreneurs have shown that their skills extend far beyond the footy field. They are a testament to the fact that with passion, perseverance, and the right mindset, one can find success in any field they choose.

As the game ends and the stadium lights dim, remember that the stars of the field continue to shine in new arenas, using their athletic prowess to build successful ventures. Let their stories inspire you and your audience by booking them for an event or appearance via Pickstar. With a roster full of sports personalities who are making their mark in the world of business, Pickstar is your gateway to captivating stories, memorable experiences, and the chance to engage with your sports heroes in a whole new way. Visit the Pickstar website now and bring the star power to your next event.

Are you inspired by these stories? Would you like to hear more about their experiences firsthand? These athletes and many others are available as guest speakers or ambassadors through Pickstar. They can share their experiences, insights, and stories to inspire and motivate your team, school, or community. Whether you're organising a corporate event, school function, or local club get-together, you can easily find and book the perfect sports star through Pickstar. Start planning your event and explore the possibilities on the Pickstar website today.

Sport is more than just a game, and these footballers-turned-entrepreneurs have shown that their skills extend far beyond the footy field. They are a testament to the fact that with passion, perseverance, and the right mindset, one can find success in any field they choose.

As the game ends and the stadium lights dim, remember that the stars of the field continue to shine in new arenas, using their athletic prowess to build successful ventures. Let their stories inspire you and your audience by booking them for an event or appearance via Pickstar. With a roster full of sports personalities who are making their mark in the world of business, Pickstar is your gateway to captivating stories, memorable experiences, and the chance to engage with your sports heroes in a whole new way. Visit the Pickstar website now and bring the star power to your next event.